Beijing Olympics is going to an end soon, do you know what BOB stands for? It stands for Beijing Olympic Broadcasting (北京奥林匹克转播有限公司).A little information about BOB from its website:
Beijing Olympic Broadcasting (BOB) was established in May 27th 2004, as a joint venture between OBS and BOCOG.
Olympic Broadcasting Services:OBS is a company created by the IOC, specifically to fulfil the host broadcaster function for the Olympic Games.OBS’s primary objectives are:Guarantee the quality of production and services to the Rights Holding Broadcasters.Optimize resources and make the host broadcaster more professional and efficient.
Beijing Organizing Committee for the Games of XXIX Olympiad:BOCOG is a Chinese company officially formed by the PRC and the City of Beijing in accordance with the host city contract following Beijing’s successful bid for the 2008 Olympic Games.
BOCOG are responsible for the planning and the execution of the Games.
What is a host broadcaster?
A Host Broadcaster is responsible for producing and distributing unbiased radio and television coverage of the Olympic Games. It also provides Broadcasters with the facilities and services necessary for broadcasting the Olympic Games.
Who is on the Board of Directors for BOB?
The BOB Board of Directors was established to oversee BOB’s operations and comprises representatives from BOCOG and OBS as follows:
Xiaoyu JIANG - President
Hein VERBRUGGEN - Vice-President
Manolo ROMEROUrs LACOTTE
Xiaojie WANG
Guizhi HE
Weijia SUN
Yingjin LI
Yan LIU
Jinggu WU
Changli GAO
What are BOB's main responsibilities?
-Produce and distribute the international radio and television coverage of the Games, as mandated by the IOC- Design, construct and operate the International Broadcast Centre(IBC), the headquarters for the radio and television operation during the Games
- Coordinate and provide broadcast facilities and services at the venues and the IBC for the Rights Holding Broadcasters (RHB’s) for such items as broadcast equipment and telecommunications
- Represent the needs of the RHB’s within the Organizing Committee in regards to services
- As required, act as producer of features and maintain an Olympic archival service for RHB’s and the IOC
Broadcast organizations that purchase the rights to televise the Olympic Games from the International Olympic Committee are known as “Rights Holding Broadcasters”.
What are Rights Holding Broadcasters?
Broadcast organizations that purchase the rights to televise the Olympic Games from the International Olympic Committee are known as “Rights Holding Broadcasters”. Rights Holding Broadcasters are grouped into three categories: Networks: individual organizations from a country, e.g. NBC, TVNZPools: a combination of networks within a country, e.g. Korean Pool, Japan ConsortiumUnions: a consortium of Broadcasters from a particular region that combine their resources, e.g. EBU, ABU, OTI
How important is the broadcast of the Olympic Games?
- For the vast majority of people around the globe television is the only means of access to the Games.
- Television has rendered the five Olympic Circles are the most recognizable logo globally.
- 44,000 hours of television coverage were devoted to the Athens Games (49% increase from Sydney). This is the equivalent of 1833 days of television. We believe in Beijing it will be higher.
- 3.9 billion people watched the Games. We believe in Beijing it will be more than 4 billion.
- Television rights represent 50% of the total income of the whole Olympic Movement.
- Total income for ATHENS 2004 are 1.5 billion US Dollars. For Beijing higher.
- 49% of it goes to the Organizing Committee. In Athens it covered 38% of the total budget of the Committee.
BOB at a glance?
- Games-time staff will number approximately 4000.
- BOB will use around 1000 cameras.
- Production efforts will require 450 videotape machines.
- BOB will produce approximately 3800 hours of live Olympic coverage.
- 350 Broadcast trailers will be used.
- Accredited broadcasters will number 12,000.
- BOB will use approximately 60 outside broadcast (OB) vans.
- BOB will design and operate approximately 1600 commentary positions.
- 2580 observer seats will be available.
- There will be approximately 200 countries televising the Games.
- The Olympic broadcast will reach a cumulative worldwide audience of more than 30 billion people.
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